Saturday, February 9, 2008

Get Viral!

Hey, using eBooks, eReports and eCourses is a fantastic way
to build a list.

You can use these things as an "incentive" for joining your
affiliate program, as a "thank you" for visiting your site,
a "bonus" when someone purchases a product/service from
you. The possibilities are endless!!

Many eBusiness people use them, however, some are making
TWO HUGE MISTAKES when they do use them. Here is
what they do...

1. They upload these things to their site and publish the
download link WITHOUT capturing an email address and
name.

The WHOLE POINT of using this "stuff" is to build a list.
YOU CAN'T MARKET TO A GHOST!!! Instead of uploading
your items to your server and just publishing the download
link, work smarter... Set yourself up with a mini-site where
you can direct people to and for the PRICE of their email
address and name, they can have the download link sent
to them.

NOW you have a warm body to market to AND you know
what they are interested in.

2. They don't take advantage of customizing eBooks, etc
with THEIR OWN links.

You want your marketing efforts to pay off for YOU. If
you are giving away an eBook with someone else's links in
it then all your marketing is paying off for the person
whose links are inside. WHY ARE YOU DOING THAT??

There are tons of people out there falling into that trap.
However, right now YOU'RE my concern. If they want
to not bother spending a little extra and purchase a
customization license that's their downfall. Actually,
we want those people because if they distribute our
eBook with our links inside, great...they are marketing
for us.

But YOU..no, no, no my friend. You are into working
smarter...not harder. So ensure that if there is a
customization license and if you can afford it, then
upgrade to it. Get your links, site name, url and in
some cases ads in the books, courses and reports
you are giving away.

THEN encourage those who do request your reports,
etc to give them away to their networks, downlines and
associates. Your links and info are laced within and
when people open it they see YOU and THAT'S WHAT
YOU WANT ;o)

Here are two products which have customization licenses
available, which won't break the bank.

1. "How To Turn A Simple Sign Up Process Into An...
Unstoppable Income Stream." (eBook)
http://www.profitspace.com/book.html

2. "How To Guarantee eBusiness Success" (eCourse)
http://www.profitspace.com/success/cust.html

A "mini-site" is included so all you have to do is paste in
your autoresponder address or web form and you are good
to go.

Viral marketing is the most cost effective marketing tool
we have. An eBook or eCourse laced with your links inside
can end up in more places than you could dream possible,
and of course reach on your own.

Use viral marketing to its FULLEST and get it pulling for
you and your ebusiness ;o)


About the author:
Denise Ryder is a Marketing Coach writing from her home
office in Northern Ontario (Canada). Imagine What You
Could Accomplish With a Marketing Coach in Your Back
Pocket! Take the test drive
http://www.profitspace.com/coach


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Free Traffic Course - Day 5

Online statistics shows that about 10rom online visitors make immediate purchase on the web site. Other 90f visitors may leave your web site forever, without making any purchase. Do you want to lose 90f web site visitors that were driven with so many efforts?

No!

Internet marketing has time-proven tool that catches targeted visitors on your web site and transform them into loyal clients. This tool is known as autoresponder.

Autoresponder is very similar to a mailing list. But its aims and functioning differ.

Mailing list is used to send the messages to its subscribers; autoreposnder GATHERS subscribers and then sends them messages.

For example, you got to the web site about University scholarships, and you are not ready to buy anything from this web site right now. But you see a pop-up window or subscription form saying something like, "Sign up here to get free and fresh updates on new scholarship programs". Hm, you start thinking. If you are a targeted visitor and feel motivated to get a scholarship, you will surely subscribe to free updates about new scholarship programs.

So, you submit your name and email to subscription form of the autoresponder. You get free updates, and web site gets your name and email to the base of subscribers. Having your name and email, good marketers will find useful products and services to offer you in future. This is when web site is starting to get lifetime customer value from its visitors.

But be careful: do not terrorize your subscribers with useless offers. Otherwise they will unsubscribe from your list, and you will lose them forever.

Would you like to grow the base of your web site subscribers? Yes! Are these subscribers targeted? Yes! If they did not make a purchase on your web site from the first visit, it does not mean they will not do it in future. You just need to try other approach or other offer. The subscriber is bound to your web site now.

This is only the general idea about how autoresponders work. Look below to see how they can bring money to your web site.

DIFFERENT WAYS TO MAKE MONEY WITH AUTORESPONDERS

Using autoresponder you can:

1. Sell your own products and services more effectively.

2. Get more re-orders from your clients - if you sell something which needs ordering from time to time (health products, movie tickets), the autoresponder will keep in touch with your clients.

3. Generate more upsells - if your products/services have updates and upgrades, autoresponder will help you to motivate clients for buying the update or upgrade.

4. Create cross-sells - you can sell any complimenting products and services that have any relation to the major offer on your web site. Thus you give a bigger collection of offers, help your joint-venture partners to make more money and get your commission from it. And you have all rights to ask your partners for the same favor: sell something on their web site. In any case, you make more money.

5. Recruit and train affiliates - autoresponder is a perfect tool for educating and motivating your subscribers. They get more info with each new message, and you increase your web site credibility.

6. Ask for feedback from your clients - make it a usual practise to ask your clients once a month what they need from your web site. You do not even imagine how many good ideas they will give you for free.

7. Minimize refunds - when your customer gets more and more info that explains the real benefits and advantages of the offer bought from your web site, this client has less and less desire to ask money back.

WHAT FEATURES SHOULD A GOOD AUTORESPONDER HAVE?

You can use the maximum profits from marketing potential of autoresponder, only when this autoresponder has the following features:

- you can get unlimited number of autoresponders;
- you can add new autoresponders or edit the existing ones;
- you can choose and set up the mailing list to save the subscribers of your autoresponder (the system will save new subscribers to any mailing list you wish);
- you can program autoresponder by days, scheduling to send its messages the way you wish;
- you can make autoresponder messages in TXT and HTML formats, and add attachments to them (audio or even vide files);
- you can use a huge collection of macros elements to highly personalize your autoresponder messages;
- you can get full statistics about sent messages, new subscribers, unsubscribed users of autoresponder;
- you can import and export the subscribers to any base, or save them in a separate file.

When autoresponder has these features, you can easily turn a simple subscription process into a new source of loyal clients on your web site.

The benefits of using autoresponder are evident: you do not visitors from your web site, you grow your base of subscribers and clients, you can motivate your subscribers and client to get more targeted for your offers. Plus, autoresponder automates the whole process of gathering the names and emails from your subscribers, saving them into a database, emailing them under the set delivery schedule, transferring the clients from one base to another, etc.

So, if you do not have autoresponder on your web site, you are losing your profits. Think it over...

About the author:
Nickolay Bokhonok - CEO And Owner Of DesktopMoney LTD. Inventor of Internet marketing software and scripts. Successful Internet entrepreneur. You can learn more about these traffic building strategies, schemes and tips in "Free Traffic Course" at http://www.FreeTrafficSystem.comFreeTrafficSystem - Your Web Site Traffic Doctor.


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FrankenSpam: A Story of Love and Marketing Ignorance

In a remote corner of Transylvania, in a large and gloomy dark castle, there lived a lonely creature.

This creature lived alone and was not of ordinary human origins. He had been created by Dr. FrankenSpam, a mad webmaster who’d foolishly thought he could create the perfect human marketing machine. However, the experiment failed when it was discovered that the creature had no aptitude for using the Internet.

His dream of making millions from email marketing shattered, Dr. FrankenSpam accepted a teaching position at the University of California at Berkeley and abandoned his castle and his creation.

The creature languished on in solitary exile, afraid to show it’s face at the local village. His scary appearance frightened anyone who happened to catch a glimpse. Everyone that is, except a bright young woman touring Transylvania on vacation.

Several locals had told her about the strange creature who lived in a castle.
One day, she decided to investigate for herself. The woman, whose name is Karen Cash, gets directions to the castle and heads out.

By the time Karen arrives at the castle it’s nearly dark, which gives the place a spooky air. Undaunted, Karen boldly climbs the huge steps and rings the doorbell. Much to her surprise, the creature answers the door and gives her a lopsided smile.

“How do you do? I’m Karen Cash,” she said.

The creature grunts out his name.

“FrankenSpam. Good to meet you.”

The creature lets Karen in, which is the beginning of a beautiful and strange friendship.

One day while visiting with the creature (who she calls Frankie), he shows her a large book containing notes written by his creator, Dr. FrankenSpam. The notes detail FrankenSpam’s plan to use the creature’s large brain and nimble fingers to create a non-stop super Internet spammer.

The creature was capable of sending out thousands of spam messages a day and could quickly dominate the Internet marketing world—generating millions of dollars. That is, if he could somehow be taught to fall in love with surfing and working on the Net.

Karen Cash knew she had stumbled onto a potential gold mine for herself and immediately started scheming a way to get Frankie to do her bidding and start spamming for dollars. This proved to be easier than she thought, since Frankie had fallen in love with her.

In FrankenSpam’s lab, Karen sat Frankie down in front of the high-speed computer system and began teaching him how to set up free email accounts and write fast-buck marketing copy.

Soon, Frankie became a real pro at surfing the net and signing up for countless affiliate programs to promote. By sweet talking the creature, Karen got Frankie to quickly learn how to tap into his natural spamming abilities.

Almost overnight, Frankie became an enthusiastic spammer. He sat at the computer day and night utilizing sophisticated spamming software that sent out thousands of spam messages to unsuspecting email addresses.

He intuitively knew how to use autoresponders to avoid the angry flame messages. Frankie was happy. This is what he had been created for! Finally, Frankie felt he had a true purpose in life, and a true friend in Karen.

A whole month went by and Karen’s plan seemed to be working perfectly.
However, one day when she checked her online bank account, she was astonished to find that all she’d made was a few thousand dollars.

What happened to the millions?

Karen studied her affiliate stats. Although Frankie’s spam was blanketing the entire Web, they were only signing up 1 out of every 10,000!

Dr. FrankenSpam’s plan was a complete failure. There were no riches to be made from email spamming. Plus, it made a lot of people very angry. Spam cops were always on their tail trying to shut them down.

Karen broke the news to Frankie, but he didn’t understand. This is what he was created to do. How could it not be good?

When Frankie woke up the next morning, Karen was gone. She left him a note saying she was going home to write a book about her travels, and they’d never see each other again.

Heartbroken, Frankie sat down at the computer and stared at the screen.
He didn’t feel like spamming anymore—not with Karen gone. What would he do with his life now?

Frankie aimlessly surfed the Internet until he came across a web site that caught his attention. A place where he could make new friends regardless of what he looked like. Frankie signed up.

That was the best decision he ever made.

Frankie discovered online dating and met a woman named Peggy. Peggy moved to Transylvania where they got married, sold Transylvania trinkets from their web site, and lived happily ever after.

Oh. And by the way,

Frankie FrankenSpam never spammed anyone ever again.

THE END


About the author:
Donna Monday
Copyright 2005
Are Pop Up Ads pooping out your computer?
Is Spyware stealing your privacy?
http://www.1minutesolutions.com/Freespywarescan.html



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eMail Follow Up System in 3 Easy Steps!

By Denise Ryder Marketing Coach
http://www.profitspace.com/coach
-----------------------------------------------------------

The most important asset a eBusiness owner has is...
A LIST

Actually the more lists you have the better off you are. BUT
the key isn't just having several general lists, you want to have
as many targeted lists as you can.

What do I mean by that??

Well, ummm for all you health and nutritional product people
out there your targeted lists could be based around each of
the specific products you offer. Those in themselves make up
a "list."

If you are selling information products, then the theme or
topic of each of your books/courses can make a sub or
targeted list.

Don't look at your products/services as a group, break them
down (if you can) and think of them in terms of a targeted
group of people (or list). For each group you will send out
the initial information request and then your follow up will
involve specific information catering to that group.

That follow up is pretty straightforward. I mean if you
have a product that is based to help migraine suffers then
you wouldn't later send a mailing to that list about a new
product that deals with asthma...they don't relate or tie
in. You keep sending that list information relating to
suffering from migraines.

There is one other list that you could be building and
that is one that involves a one-time request for information.
For example; if you decided to create a list of 50 eZines
Directories, a person hits your autoresponder once to get
that list. Or how about the second part of your two-part
article - again a person that hits your autoresponder is
after that one-time request.

How on earth do you follow up with these people, when
they didn't subscribe to receive regular mailings?

That is what we are going to go over today. A 3-step
follow up system which will turn these one-time requests
into yet another viable list for you ;o)

So, let's get at it ;o)

Step 1 - First or Initial Contact

This is the information that you are firing out after
they have hit your autoresponder.

You have two ways you can go here. You can either:
let the person that you are going to send them future
information that is RELATED to the information they
have requested here. Or, you don't say a thing at all.

Best course of action is to tell them upfront...be totally
open and honest from the get go. Remember people do
business with people they know, like and trust and if
you aren't trusting...you've lost them.

Having said that, you still need to give them a chance
to opt-out of receiving more information...here is a
sample to give you something to look at and use.

SAMPLE...
Hi ~~NAME~~ (remember personalize)

Just wanted to send you out the information you requested
about the 55 no cost marketing resources. I have listed them
all below and I hope you find them useful.

In a few days I'll be sending you over a special article
that I wrote "The Key to No Cost Marketing." Look for that
to come in about three days.

I've spent a lot of time researching marketing tactics and
looking for good solid resources that work. I'll be glad to
share this information with you, if you want me to.

If you don't want to receive these additional strategies and
resources then you can click the REMOVE ME link below.

If you have any questions, please feel free to email me.

Look forward to sharing this information with you, take
care and good luck with your eBusiness.

Sincerely,
Denise Ryder


So what we have here is your prospect receiving the initial
information that they requested AND we have let them
know that there is more to come and if they don't want to
receive it then, they can of course, opt out.

Most will stay because you have given them a good reason to
(remember it's the WHAT'S IN IT FOR ME), a preview of
what's to come.

Step 2 - Automate

You're probably thinking, yup I know I need an autoresponder
in order to do this. Of course you do, that goes without saying.
But, you need to see the bigger picture here. You have a prospect
that has received the information and you have indicated that there
is more "to come." That "more to come" is what I am referring to.
Make sure you have it already to go and uploaded into your
autoresponder.

Yup, ya got to think ahead...there is no room for "fly-by-the seat
of your pants" marketing here. Sit down and plan out a 7 message
follow up for this list and have it loaded and ready to go.

Leave some time between each mailing...something like between
7-10 days. Remember this isn't your general list, this is a targeted
one with specific information and of course specific offers geared
to them.

Through these 7 messages your goal is to keep building upon the
information that they prospect originally requested. You know they
are interested because they hit your autoresponder in the first
place, right ;o)

So give them the good, solid content RELATING to the original
that they requested.

In our example above I would keep providing them with information
concerning no cost marketing resources. I would send the article
as I said I would and then the other 6 messages would perhaps
look at what to spot in a good no cost marketing resource, how
to test a resource, how to track the results, and how to use
the information they have gathered to make money. All the
while I mention that there is STILL MORE to come and of
course provide them with the opt-out option at all times.

I also can weave in my offers and because of the way I
have set my system up, these offers come in the form of
recommendations, there is no hard sell tactics happening
here.

Step 3 -Special Mailings

Ok, we have a sublist with a theme of no cost marketing
resources. As I release a new product (based on this theme)
or find more resources to share, then I will send out a
special mailing with this information.

The idea is that these are "special" so they are not to
be used as some form of "mass or blast" marketing tactic.
What we have done with these people is built a good solid
relationship with them. We have sent them fantastic info
that they can use and we keep building by providing them
with even more information and over-delivering. Why would
we want to then ruin all that by blasting them every week...
WE DON'T.

These special mailings should be limited to using them
twice a month. It stands to reason that some months you may
not use them at all. But in this case the idea is that it is special
so make it good. Keep the momentum of good solid information
and tie in a good offer.

A good rule of thumb is to think in these terms...

A good mailing is something that benefits the list member and
the list owner. It has to be a win/win for both or it just won't
work.

When you are thinking in terms of lists, you have to realize that
a list can come from anywhere. It is just a matter of seeing it.
As I mentioned above, think of your products/services as little
individual lists. Break them down and build a sublist around
each products theme.

Do it right and you may find a little niche where you didn't
realize it…now how cool is that!!

If you want to gain some further insight into a few more tactics
like this one, then read "How To Become Wildly Successful
Online." This eBook will give you some great ideas.
Read about it here:
http://www.profitspace.com/wso
This article may be reprinted with the requirement that it be
re-published in it's original form with the attached Resource Box
to be included.



About the author:
Denise Ryder is a Marketing Coach writing from her home
office in Northern Ontario (Canada). Imagine What You
Could Accomplish With a Marketing Coach in Your Back
Pocket! Take the No Cost TEST DRIVE!
http://www.profitspace.com/coach



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Do you make this big mistake writing your articles?

In the marketing world if you want to be a prosperous individual, you need to get the skill of copy writing, immerse into this skill is mandatory, this proficiency is vital ingredient to survive in there, every sales letter must be carefully “designed” going from the headline through the P.S. As a marketer, if you want to go far away, you know the best way to get targeted traffic to your website: writing articles, this expose you at your client's eyes like an expert in your field, or maybe you are a knowledgeable people writing with other goals in mind. Anyway, whatever the reason is, you need to hold your reader's attention up... Here is the first and most important part of your article: the headline, but do not get me wrong, I am not saying the headline is your article... I want to say: if someone read your headline and it doesn't grasp his/her attention, is over... you know this true. The headline is so important and is just the tip of the iceberg!... Acquire the skill of creating catching headlines, believe me this is priceless, it gives you enormous advantages, of course if you master it. Why the headline is important?. now listen to this carefully: Headlines are your first contact with the reader, is your chance to persuade him/her to go on reading your article, is the first door and must work really well. It is the opening of your message, let me warning you: if you fail to recognize the importance of the headlines you are lost... The headline is so crucial that is knew as the king in the copywriting world, why it must be different when you write an article?.... I do not believe there is difference at all, after a long time of creating articles I realized the supreme importance of this writing communication component. Maybe you do not agree with me at this point, but let me tell you something: headlines create excitement, enthusiasm, interest , to achieve this, they must be seductive, appealing, desirables, if your headline succeeds, you have a receptive reader, it's up to you to give him/her motives to deep into your article. Do you feel the headline's importance?, is the opening of your article, but at the same time introduces your topic, attract attention and compelled the reader to go on. Work in your headline, carefully choose the words, remember one word maybe the difference: success or failure. Headlines sell ideas, concepts or knowledge, whatever intention you have, you are trying to influence, to “hypnotize” and “force” people to go through your article from the beginning to the end. The marketers know that “Your first 15 words count for more than the 15,000 words that follow!”, in a sales letter the weight of a headline goes from 50% to 80%. Could you bring this knowledge and apply it when you are writing your articles?, I think so, you can write articles that accomplish these features: seductive, interesting and knowledgeable. For all these reasons, is so important you consider headlines as a prominent part of your writing skills, you need them, it doesn't matter if you are selling, preparing a presentation, sending emails, getting an autoresponder course, writing a book, ezine, articles... in short... if you write, this is for you. I would like to tell you more about this interesting skill, but, for now my mission is accomplished, the curiosity factor is in you, work in your headlines and you literally will be sucking readers: hypnotize your audience, great headlines and quality content.... that is it.

About the author:
Chen Zarza
Webmaster and Project leader,
20+ experience in the information technology world.
He has developed financial system for several years.
Background: Databases, Web , Finances

http://www.kaizensoft.com


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Do you have a long-term partner yet?

By now most people have realized that the Internet is not just about trying to make a quick buck.

Most scams and get-rich-quick schemes have quickly faded and couldn't produce results if their life depended on it.

So you are now left with coming up with strategies that will keep your business around for the long-term.

If you are planning on having affiliate revenue be part, or all of your income, you need to find programs that you can hope will be around for a long time.

It can be quite painful when a company you've promoted for many months decides to close their affiliate program, or they decrease commissions so far down that it isn't worth your efforts to promote anymore.

When this happens you are left with starting over trying to find someone else that you can hope to earn a decent income from.

When searching for an affiliate program that you hope to make your long-term partner, here are some things to look for:


High-quality products or services - You can quickly destroy your reputation online by promoting shady companies with poor products. ALWAYS try to associate with companies that have great products.
Companies that have YOUR interests in mind - Unfortunately there are many companies out there that simply view their affiliate programs as a cheap advertising and branding vehicle. Seek companies that view their affiliates as partners. You can tell when you have found one by looking at how the program is structured and what they offer in the way of support for affiliates.

Programs paying commissions on multiple products - You will find that sometimes your visitors will purchase items that you had not recommended. Your income can build much faster when you get paid a commission for those sales as well as sales of products directly promoted by you.

Lifetime commission structure - It takes time, effort, and money to send visitors that actually become customers of the affiliate program. Lifetime commissions allow you to get rewarded for future purchases of your customers. This model is great and you should really consider promoting at least one program that offers it.

Some great programs that I highly recommend looking at, and ones that fit most, if not all, of the above qualities:

Marlon Sander's affiliate program:
http://www.affmatch.com/marlon
(High commission structure on many different products that sell EXTREMELY well.)

Ken Evoy's SiteSell affiliate program:
http://www.affmatch.com/sitesell
(One of the top affiliate programs offering great products that over-deliver on their promise of value.)

Yanik Silver's affiliate program:
http://www.affmatch.com/instant
(Great products that sell well and offer high commissions.)

You can also do quite well promoting programs that offer recurring revenue. This is where you promote services that require a monthly fee.

With this type of program you get paid a percentage of those monthly fees for as long as the customer remains with the company.

Some great companies with recurring commissions are:

Aweber Autoresponders:
http://www.affmatch.com/aweber
(Autoresponders have caught on like wildfire and are very easy to sell.)

Hosting.com:
http://www.affmatch.com/hosting
(Selling website hosting is one of the top ways to make money on the Internet, and most programs offer to pay you from each month's payments from customers you send them.)

Match.com Personals:
http://www.affmatch.com/match
(Personals ranks up there on the top as well, offering you a percentage of the fees paid by customers that want to meet others online.)

The most important thing to take from this article is that you must start looking for long-term partners and not waste any time trying to get rich over night.


About the author:
Free content for your newsletter or your website!

You are invited to use this article in your newsletter or website. The only requirement is the inclusion of the following, after each article used:

Chuck McCullough is the author of a new ebook titled:
"Affiliate Mistakes: Maximizing Your Profits From
Affiliate Programs!" Get your free Email Course at:


www.affiliatemistakes.com
chuck@affiliatematch.com

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Creative Ideas To Profit With Autoresponders

An interested visitor who has been strolling through your
site has finally come to just what she is looking for and
is about to make a purchase. It's a sunny afternoon, and
her cat, who happens to be sitting on the moss under the
visitor's large fifty-year-old snow-rose bonsai tree,
suddenly jumps down, and the priceless tree topples over.

In the blink of an eye, your visitor exits your site, and
your sale is dust - unless you have had the foresight to
utilize an autoresponder that has captured her email
address. If you have installed an autoresponder, you can
then follow-up with her, and in all probability, make the
sale when the poor woman has finished repotting her
precious bonsai.

Autoresponders are remarkable, versatile programs that do
so much more than just automatically answer your email.
Here are a few ideas that will help you to creatively and
productively use your autoresponder to transform the casual
visitor into a profitable customer. Use your autoresponder
to:

1. Publish a newsletter. Certain quality autoresponders
will manage subscriptions and follow-up with interested
prospects. Your newsletter can keep your visitors informed
about your services or products, while building your
reputation as a credible expert in your particular
business.

2. Publish a newsletter only for your affiliates. Inform
them of current sales you are running and of promotional
material that your affiliates can use themselves to
increase their commissions. Include tips, advice, and
techniques that your affiliates can use to successfully go
out and promote your business.

3. Write reviews. Cover books, software, music, e-books,
movies, etc., and put each review in an autoresponder.
Review your affiliate programs, using a link to your
affiliate's page in your autoresponder.

4. Distribute your articles. Writing and distributing
targeted articles is a powerful tool to build your business
credibility, bring traffic to your site, and increase your
sales potential. If your articles contain valuable
information, many editors will print what is known as a
resource box for you. A resource box contains your bio and
a brief description of your service or product. It can also
contain your autoresponder address. Let's say you've
written fifty articles. Put them on separate autoresponder
accounts and create a master list that contains the titles
of each article, the autoresponder address, and a brief
abstract. Then promote your master list. Additionally,
include your publishing guidelines so your affiliates can
add their articles to your list, increasing the number of
writers who are represented in your article list.

5. Create mailing lists. Inform subscribers to your
articles when you've written new ones that they may want to
publish in their own newsletter or website.

6. Automate your sales process. Use an ad to insure
repeated exposure of your message, which has been proven to
effectively increase sales. In your ad, put your
autoresponder address where a visitor will be exposed to
numerous marketing materials. This multiplies the chances
of converting visitors into customers. For example, if
you're selling a particular product, put testimonials about
how spectacular it is on your autoresponder, and add a
detailed, enticing description of your product.

7. Distribute advertising. Let's say you sell advertising
on your website or in your newsletter or e-zine. Set your
autoresponder to send the information about rates and how
to place an ad automatically to all prospects' email
addresses. Then have your autoresponder follow-up. It can
also send notification of any special deals you are
currently offering.

8. Distribute an email course. Each day, have your
autoresponder send out another lesson. Just be sure that
each lesson has quality content - not a sales pitch. Your
content will do the selling for you, and will do it much
more effectively. You can include tips centered on a
different topic for each lesson, illustrating how your
product will benefit the reader. Include the tangible
benefits the visitor will reap by purchasing your product.
Make sure to include a paragraph or two at the end of each
lesson enticing your prospect to consider making a
purchase.

9. Automate a reminder about your service or product after
a visitor has completed your course. This will increase the
possibility of sales from visitors who have taken your
course but are dragging their feet about actually making a
purchase. You can also use these reminders to promote new
products or services, and the products and services of your
affiliate programs.

10. Distribute free reports. This gives your visitor an
idea of the type of information you can provide and the
quality of your product or service. Make sure these reports
are not sales letters or you will more than likely lose a
potential customer than gain a sale.

11. Create trivia quizzes on your site and place the
answers in an autoresponder. Your visitor will then be
motivated to request your autoresponder, and you will have
a record of the visitors' email addresses who took your
quiz. Or create a contest and have any visitors that enter
send their responses to your autoresponder. Your
autoresponder can be set-up to send them a confirmation of
their entry.

12. Offer a trial version of your product. Give your
prospects a sample of your ebook, course, software,
membership, etc. People who are exposed to a little taste
often end up wanting the whole pie. You can also capture
their email addresses when you offer them a free trial from
your website. Set up your autoresponder to give
instructions on how to obtain their free trial, and then
make sure to follow-up to try and close the sale.

13. Link to hidden pages on your autoresponder. For
example, a hidden page could be your affiliate page that
contains graphics, promotional articles, and text links
that interested affiliates can make use of. Inform visitors
that they may have free access to your affiliate page by
simply requesting your autoresponder. You will then gather
a list of visitors who may be interested in becoming your
affiliates.

14. Use an autoresponder on your order page. Post a request
form for visitors to be notified of special offers or
discounts in the future. This creates a very effective
mailing list that contains the names of people who are
already your customers.

15. Put your links page on your autoresponder. It should
contain up to fifty links that would be of particular
interest to your visitors. Make sure to add your own
promotional copy at the top or bottom of this page.

Now that you have proof that autoresponders can be used
creatively, see if you can come up with some brilliant
ideas of your own!



About the author:
Zamri Nanyan models a low-cost, high-profit concept
to build successful internet businesses, as mentioned
at www.LowCost-HighProfit.com. He now owns and
operates several money-making websites from the
comfort of his own home. Read more about Zamri Nanyan
at www.ZamriNanyan.com


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